Category: Marketing (Page 4 of 4)

This was a great presentation from Patreon CEO Jack Conte at SXSW. He speaks of striving for deeper connections opposed to more connections, and the relentless chaotic pursuit of chasing algorithms within social channels. His history of social media in the beginning alone is fascinating, especially if you lived through it in the late 90s and early 00s. So much has changed for the creative artist that is looking to promote their works.

The extreme “death of the follower” seems true on Facebook and Instagram. But on TikTok, the ability to toggle between followers and “For You” creates allows for two unique feeds offering the best of both worlds, and presents an powerful outlet for artists. Their works can seep into the “For You” feed as expected, potentially suited content that can transcend.

Focusing on gaining followers only can be a zero sum game. What percentage of your followers are truly the ones that purchase and promote your brand, opposed to the obligatory occasional “like”?

Starting Out With The Ridiculous

For the Big Game this Sunday, I wanted to reveal a fantastical way that Taylor Swift could make her grand entrance into the stadium. Using Fliki.ai, I described a few different scenes, chose background music and opted to have the narration spoken and included as captions. The results were a mix of hilarious, highly accurate and entertaining. The Taylor Swift imagery looked remarkably like her. Even the correct team colors were represented for the fans’ jerseys and hats, with distorted versions of their logos.

What Is Fliki.ai?

With Fliki, you can turn products, text, blogs, Powerpoint presentations and flat out any idea into a videos with AI voices. With the free version, you can create 5 minutes of credits per month with a watermarked output. The paid Standard and Premium accounts allow for Full HD 1080p videos and a wealth of more options for voices, imagery, video clips, stickers and music assets.

This is a great tool for creating content for social, promotional videos, educational videos and corporate presentations. Creation is blazing fast and editor is simplistic and intuitive.